Group CRO specialist

Amsterdam Headoffice Full time Marketing Specialist

Stage Entertainment is one of the world's leading theater producers and owners. We have offices and theaters across Europe and produce the world’s biggest titles, such as &Juliet, MJ, the Blue Man Group, Moulin Rouge, Disney's The Lion King, Alladin and Frozen as well as in-house developed productions such as TINA-The Tina Turner Musical on Broadway and West-End and are touring in several countries with it.

Stage Entertainment is owned by Advance Publications Inc. based in New York. Advance is a family-owned company that operates globally and invests in a wide range of media, communication, and technology businesses globally.

Passion connects us
Our strong passion for live entertainment, musicals and first-class theater performances is what connects us at Stage Entertainment. This common bond turns a colorful mix of people from a wide variety of professions into one dedicated team: a true "we". A team that does exceptional work by always striving for the best. A team that knows how to thrill millions of spectators with extraordinary shows on all our stages across Europe. We want to share our passion with you, too. That’s why we’re looking for you!
 

Group CRO Specialist here is where your challenge starts:
The thrill of excitement you feel during a live entertainment show with your family or friends. The anticipation before the show, waiting for that curtain to rise, and the enjoyment afterwards. It's moments like these that make life magical.
At Stage Entertainment, we believe we can bring the experience of live entertainment to the online world. We have decided to bring this into reality via our website platform, optimizing the customer journey. And we are passionate about making this online experience as magical as possible.
As the Group CRO Specialist, you will work in an international, agile and exciting environment that is driving to bring the best-in-class customer- and digital experiences for musical visitors. You will join a growing and evolving eCommerce team, where you will work in close collaboration with the Group CRO Lead alongside eCommerce experts and local multi-disciplinary teams. You are the ideal candidate if you bring relevant experience alongside passion for optimizing the eCommerce experience. 
 

Specific responsibilities:

  • Collaborate with the Group CRO Lead to further develop the website’s experimentation program.
  • Design, run, and analyse a multitude of experiments to optimize website KPIs across markets.
  • Support local CRO specialists in implementing and evaluating tests, ensuring adherence to best practices.
  • Collaborate on the setup of larger test initiatives at the CXO-level, partnering up on prototyping and technology selection.
  • Gather and document best practices from experimentation efforts to develop a centralized knowledge base.
  • Utilize quantitative (e.g. BigQuery and GA) and qualitative data (e.g. Hotjar) to analyze and derive actionable insights in close collaboration with the Website Analyst and UX Specialist.
  • Prepare detailed reporting on experimentation program metrics and business KPIs, including test velocity and conclusive rates.
  • Present findings and recommendations to stakeholders at various levels of the organization, advocating the experimentation mindset and data-informed decision-making.
  • Experiment with new methodologies and technologies to drive innovation and improve the CRO processes.


Qualifications and experience:

  • Advanced degree or course in Marketing, Data Science, or a related field is desirable.
  • Experience in a similar role within a digital marketing or e-commerce environment.
  • Fluent in English both written and spoken.
  • Proven experience in collaborating in experimentation programs and optimizing website KPIs (e.g. conversion rates, click through rates, CX).
  • Strong hands-on experience with Optimizely or other A/B testing tools.
  • Proficiency in BigQuery (SQL) and Google Analytics (GA) for data analysis and reporting.
  • Solid understanding of Hotjar for user behavior analysis.
  • Excellent analytical skills with a strong ability to interpret data and make data-driven decisions.
  • Strong communication skills, capable of conveying complex ideas clearly and concisely.
  • Ability to collaborate effectively with cross-functional teams and stakeholders at various levels.

What does Stage Entertainment offer?

  • 25 vacation days, 1 D&I day and 2 designated days off from Stage Entertainment.
  • Competitive salary in line with the market.
  • Good pension scheme and travel allowance.
  • Great if you work in the office, but we also offer the opportunity to work partially from home.
  • The opportunity to work remotely for two weeks at a destination of your choice.
  • We value your personal development, that's why there are plenty of opportunities for training and education.
  • Your work makes an impact both Stage Entertainment headquarters and internationally. You will work with diverse, passionate colleagues all over Europe.

Are you excited to join us as a Group CRO Specialist?
Let's arrange a meeting to discuss the exciting opportunities that await you!

We encourage you to apply for this vacancy, even if you don’t fit all qualifications. We are looking for candidates of all backgrounds and the candidates will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression or disability. We realize that a diverse mix of colleagues gives us access to a wide range of ideas, perspectives and insights that allow us to touch hearts and create memories. Please find more information about our D&I initiatives: https://www.stage-entertainment.com/dei

Apply now